One of the most important aspects of running a successful photography business is creating an impactful marketing strategy that will help you to thrive and grow. It can be a dizzying prospect to try to design an effective marketing strategy but if you hire outside professionals the costs can soon spiral and will, in many…
Important Reasons Why Photographers Need A YouTube Channel
Only a few short years ago YouTube was the new kid on the block but today it is undoubtedly the top video sharing platform on the net. There’s a dizzying array of videos covering every imaginable topic, and some you couldn’t imagine; and so should photographers be starting their own YouTube channels and can they…
How To Make An Educational Video
As multimedia and communications technology has evolved and remote learning continues to go from strength to strength, video content is playing a greater role in the educational sector than ever before. Videography is a powerful medium that can be used to express highly complex ideas in an easy to digest form. Using visual aids in…
Why Is It Difficult To Become A Successful Photographer?
There are many amazing photographers who have incredible talents and a passion for their art form but even they face huge challenges when pursuing their chosen career. Every career has its challenges but those faced within the creative industries can be much harder to foresee and deal with as they arise. It’s hard to find…
Why Is No One Policing The Bicyclists In Philadelphia?
One of the first things that comes to mind when we talk about Amsterdam is how bike friendly the city is. It is true that the city is very bike friendly. But is it pedestrian friendly? NOTE: The featured photo above shows a cyclist trying to squeeze between two elderly cyclists and me in Rittenhouse…